Reputation Institute (RI), an 18-year-old reputation management consulting firm based in New York and Copenhagen surveyed more than 23,750 U.S. consumers between March 19 and May 1 about their feelings about some 600 big companies, in an effort to glean which companies consumers most trust, admire and respect. Campbell Soup Company was ranked in the #5 spot, but do you know who else made the list? Read the full article on Forbes.